About us

<body topmargin=0 leftmargin=0 marginheight=0 marginwidth=0> <table cellpadding=0 cellspacing=0 border=0><tr> <td valign="top" colspan=2 height=90 BGCOLOR="#006699" TEXT="#080000" background="044fd5a3.jpg"> <div> <FONT SIZE="5" COLOR="#000000" FACE="Arial" ><B>LAMBDA GROUP</B></FONT><B>    </B><B> |     </B><A HREF="index.htm" TARGET="_top" TITLE="LAMBDA GROUP"><U><B>home</B></U></A></div> <div> <B>About us</B>   |   <A HREF="id18.htm" TARGET="_top" TITLE="News and Events"><U>News and Events</U></A>   |   <A HREF="id19.htm" TARGET="_top" TITLE="Location"><U>Location</U></A>   |   <A HREF="id20.htm" TARGET="_top" TITLE="FAQ"><U>FAQ</U></A>   |   <A HREF="id21.htm" TARGET="_top" TITLE="Contact Us"><U>Contact Us</U></A>   |   <A HREF="id22.htm" TARGET="_top" TITLE="Our Partners and Clientele"><U>Our Partners and Clientele</U></A>   |   <A HREF="id23.htm" TARGET="_top" TITLE="Business Practices"><U>Business Practices</U></A>   |   <A HREF="id32.htm" TARGET="_top" TITLE="Other Services"><U>Other Services</U></A></div> <div> </div> </td> </tr><tr> <td valign="top" width=210 BGCOLOR="#FFCC66" TEXT="#080000" background="045d2043.jpg"> <div> <A HREF="id17_m.htm#about_us" TARGET="TRLX_Middle" TITLE="About us"><U>About Us</U></A></div> <div> <A HREF="id17_m.htm#permanent_members" TARGET="TRLX_Middle" TITLE="About us"><U>Our Permanent team</U></A></div> <div> <A HREF="id17_m.htm#associated_members" TARGET="TRLX_Middle" TITLE="About us"><U>Our Associated Consultants</U></A></div> </td> <td valign="top" height=390 BGCOLOR="#FFFFFF" TEXT="#080000"> <div> <I>About us</I></div> <div>  <A NAME="about_us"><IMG BORDER="0" SRC="1x1.gif" HEIGHT="1" ALIGN="bottom" WIDTH="1" HSPACE="0" VSPACE="0" ></A>The <I><B>Lambda Group</B></I> is an international business development and advisory organization, which specializes in accelerating entrance and expansion of businesses to vendors into Latin American markets, for a fraction of the cost when doing it by themselves.</div> <bR> <div> The company provides strategic business models and solutions based on years of actual experience in Telecom and Information Technology, Product Development, Marketing, Sales and Distribution. </div> <bR> <div> The Lambda Group is focused on International business development, providing management consulting, professional services, technical assistance and market research services, as well as operations outsourcing which are required to rapidly develop presence in targeted markets. Lambda Group does this in a cost effective manner to companies seeking to enter new markets or to globalize their business strategy or their product offerings. </div> <bR> <div> These companies may be telecom service providers, technology vendors and providers, content providers, system integrators and media providers.</div> <bR> <div> Our five steps process reduces time to market and assures your companies rapidly recover the investment in the region.</div> <bR> <div> Clients are assisted in adapting their existing company's services, products, marketing and sales strategies to address particular consumer needs and expectations. </div> <bR> <div> This results in overcoming the challenges of operating within disparate economic and social infrastructures within each subregion of Latin America. </div> <bR> <div> A characteristic market study might include the evaluations of: </div> <bR> <div> Market Drivers to be used to create projections regarding sales volumes sales growth, total income, pricing, and market share </div> <div> Potential target markets by geography and segment</div> <div> Principal driving factors for demand and levels of risk</div> <div> Current and potential competitors </div> <div> Regulatory environments </div> <div> Channel and Distribution Strategy selection</div> <bR> <div> The company is conveniently headquartered in South Florida, the geographic hub and bridge for business development between Latin America, Europe and the United States.</div> <bR> <div> Over the last few years we have defined a set of "Hot Technologies" on which we focus our efforts and interest. This Areas represent the ones with most potential and growth in the region for the next 5 to 10 years:</div> <bR> <div> <B>Converged Solutions</B>. The convergence of Data and Voice is enabling not only big opportunities for savings and operational improvements, but also new ways of interaction between companies and customers. Converged Technologies have accelerated the maturity of specific applied technologies:</div> <div> IP Telephony</div> <div> Voice, Video and Fax over IP</div> <div> Multimedia Contact Centers</div> <div> Instant Messaging and Presence Management</div> <div> Unified Communications</div> <div> Interactive Voice Response Systems</div> <div> Voice Recognition and Text to Speech</div> <div> Conferencing</div> <bR> <div> <B>Security</B>. Not only because the recent events of September 11, but also because maturity of technologies goes beyond imagination, there are solutions available today that eliminates boundaries between physical and logical security. Biometrics Identification is starting to integrate with business processes generating a huge impact in fraud reduction</div> <bR> <bR> <div> _________________________________________________________________________________________________________</div> <bR> <div> <I> <A NAME="permanent_members"><IMG BORDER="0" SRC="1x1.gif" HEIGHT="1" ALIGN="bottom" WIDTH="1" HSPACE="0" VSPACE="0" ></A></I><FONT SIZE="4" COLOR="#000000" FACE="Arial" ><I>Permanent Members</I></FONT></div> <bR> <bR> <div> <A HREF="mailto:ernestoc@lambdagroup.com" TARGET="_top" TITLE="mailto:ernestoc@lambdagroup.com"><U><I><B>Ernesto Casas</B></I></U></A><A HREF="mailto:ernestoc@lambdagroup.com" TARGET="_top" TITLE="mailto:ernestoc@lambdagroup.com"><U><I><B> </B></I></U></A><I><B> - Chief </B></I><I><B>Technologist ,  Senior Consultant and President.</B></I></div> <bR> <div> has over 30 years of extensive international experience in the technology and telecommunications areas. Mr. Casas has been involved in challenging projects, with small and large companies, which include a number of Fortune 500 companies. Recently, Mr. Casas lead the Operations, Sales and marketing for 3Com Latin America being responsible for all NBX (Voice) Businesses. Mr Casas served as Director of Service Creation for vox2vox, a startup company offering Next Generation Telecommunications services wholly owned and operated by Ella Cisneros. In this role, Mr. Casas successfully managed the product development process, from initial concept to product launch. He has extensive experience in defining and reengineering product development and implementing new product development processes having worked at such companies as Vox2Vox Communications, Click 1-2-1.com, 3Com, CANTV and SuperCableALK Internacional, among others. At 3Com occupied varios positions, including Country Manager for Venezuela, Regional Manager for the Carrier Business Unit and Business Development Director for Convergence in Latin America. At SuperCable, he was responsible for the company's restructuring to successfully compete within the telecommunications sector. He was directly responsible for IT, planning, network operations and new business development. Mr. Casas holds an MBA from IESA in Venezuela and a bachelor's from the University of Simon Bolívar, majoring in computer science, computer architecture and operations research. </div> <bR> <div> <A HREF="mailto:Cesar@lambdagroup.com" TARGET="_top" TITLE="mailto:Cesar@lambdagroup.com"><U><I><B>Cesar Babino - Senior Business Development Consultant</B></I></U></A></div> <bR> <div> BSEE from Universidad Simon Bolivar and MS Finance from IESA. Seasoned dedicated professional with ten years of technical and leadership experience in Telecom Solutions and IT business systems implementation. Goal-oriented team leader with a commitment to continuous quality improvement and a proven ability to prioritize, analyze, plan, manage and motivate within a multi-project environment, with advanced skills in:</div> <div> <TABLE BORDER="2" CELLPADDING="1" CELLSPACING="1" WIDTH="722" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="COLS" HSPACE="0" VSPACE="0" > <tR> <tD VALIGN=TOP HEIGHT= 18 WIDTH="220"><div> <I><B>Sales Support</B></I></div> </tD> <tD VALIGN=TOP WIDTH="202"><div> <I><B>Process analysis</B></I></div> </tD> <tD VALIGN=TOP WIDTH="280"><div> <I><B>Problem solver   </B></I></div> </tD> </tR> </TABLE></div> <div> <TABLE BORDER="2" CELLPADDING="1" CELLSPACING="1" WIDTH="722" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="COLS" HSPACE="0" VSPACE="0" > <tR> <tD VALIGN=TOP HEIGHT= 18 WIDTH="220"><div> <I><B>Consulting</B></I></div> </tD> <tD VALIGN=TOP WIDTH="202"><div> <I><B>Technical design</B></I></div> </tD> <tD VALIGN=TOP WIDTH="280"><div> <I><B>Customer oriented</B></I></div> </tD> </tR> </TABLE></div> <div> <TABLE BORDER="2" CELLPADDING="1" CELLSPACING="1" WIDTH="722" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="COLS" HSPACE="0" VSPACE="0" > <tR> <tD VALIGN=TOP HEIGHT= 18 ><NOBR><div> <I><B>Presentation to C level</B></I></div> </NOBR></tD> <tD VALIGN=TOP WIDTH="202"><div> <I><B>Client negotiations</B></I></div> </tD> <tD VALIGN=TOP WIDTH="280"><div> <I><B>Operational support </B></I></div> </tD> </tR> </TABLE></div> <div> <TABLE BORDER="2" CELLPADDING="1" CELLSPACING="1" WIDTH="722" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="COLS" HSPACE="0" VSPACE="0" > <tR> <tD VALIGN=TOP HEIGHT= 18 ><NOBR><div> <I><B>Team leader/coach/trainer</B></I></div> </NOBR></tD> <tD VALIGN=TOP WIDTH="202"><div> <I><B>Communication </B></I></div> </tD> <tD VALIGN=TOP WIDTH="280"><div> <I><B>International experience</B></I></div> </tD> </tR> </TABLE></div> <bR> <div> His professional career includes important positions in companies like SCHLUMBERGERSEMA in Florida and Mexico, with responsibilities in pre-sales senior engineer, consultant and project leader. Other positions in companies like CANTV (GTE), Alcatel, SAECA (Nortel) and VIASA, have allowed him to develop brad experience in complex IT and Telecom projects.</div> <bR> <bR> <bR> <bR> <bR> <bR> <div> ___________________________________________________________________________________________________________________</div> <bR> <div> <I> <A NAME="associated_members"><IMG BORDER="0" SRC="1x1.gif" HEIGHT="1" ALIGN="bottom" WIDTH="1" HSPACE="0" VSPACE="0" ></A></I><FONT SIZE="4" COLOR="#000000" FACE="Arial" ><I>Associated Members</I></FONT></div> <bR> <div> <A HREF="mailto:jppazos@xmartek.com" TARGET="_top" TITLE="mailto:jppazos@xmartek.com"><U><I>Juan Pablo Pazos</I></U></A><I> - Business Development Advisor and Senior Consultant</I></div> <bR> <bR> <div> Entrepreneur with extensive experience in operational responsibilities, including P&L, strategic planning and financial management. A result oriented sales leader with global industry, product management and business strategy experience. Successful creator of winning market entry strategies and high-impact marketing plans. Self-starter with the ability to adapt to rapid change, adopt new technologies and achieve goals through team leadership. Experience with identifying business problems and developing solutions thorough redesign of processes and strategic application of technology. Accomplished speaker with detailed industry knowledge. Achieved solid incremental gains in market share and still maintained operational efficiencies. Strengths in building management teams that value cross-functional working relationships. Experienced in Vertical Marketing with strong business links through out Latin America, Europe and Asia.  Fluent in English, Spanish and able to communicate in Portuguese and German.</div> <bR> <div> 20 + years in revenue generation in voice and data communications.</div> <div> Experience in Global (Americas, Europe, Asia) Business Development, Sales and Marketing</div> <div> Demonstrated leadership working in corporate and field operations for multibillion dollar companies with 5000+ employees.</div> <div> Proven track record as starter and manager of fast paced companies achieving revenue growth and profitability</div> <div> Corporate and Consulting Experience</div> <bR> <div> <A HREF="mailto:anazar@lambdagroup.com" TARGET="_top" TITLE="mailto:anazar@lambdagroup.com"><U><I><B>Angel Azar</B></I></U></A></div> <bR> <div> <I><B>Sales Senior Consultant, </B></I>possesses 20 years of experience in the areas of Sales, Marketing, merger and acquisitions for the Telecommunications industry in the Caribbean and Latin American Market. He served as Vice President of ANTEC South American Sales; led marketing initiatives in Brazil and Argentina for Comunicaciones Broadband, a Scientific Atlanta/ANTEC Joint Venture. Expanded sales and marketing of “Cornerstone”, broadband/Telephony integration equipment produced by Arris Interactive, a NORTEL/ANTEC Joint Venture. Consulted in the areas of, marketing, manufacturing, and recruiting for Integration Technologies, Whalen, AMPHENOL Corp., International Fibercom, Compass Communications, TCI and AT&T. Served as Vice President of South American Sales for HSA (High Speed Access), a Vulcan Ventures Inc., company, whose investors include Paul Allen, Microsoft Corporation, Cisco Systems, Inc., COM21, Broadband solutions LLC, and Charter Communications. </div> <bR> <bR> <div> <A HREF="mailto:apzara@lambdagroup.com" TARGET="_top" TITLE="mailto:apzara@lambdagroup.com"><U><I><B>Apzara Cedeño - Senior Business Development Consultant </B></I></U></A></div> <bR> <div> Multi-lingual Marketing and Business Development Executive, graduated in BSEE with a Master in telecommunications management in France. With over 14 years of solid experience in supporting product design, service launch and relationship management in the Telecommunications business.  Exceptional performance in identifying market/business opportunities.  Strong negotiations skills cross cultural communication, public speaking and leadership qualifications.  International Sales experience including Latin America and the Caribbean.</div> <bR> <div> Developed, lead and delivered Marketing Seminars to support the launch of cellular prepaid service and voice mail for companies like  CANTV, IUSACEL, Telesur, Cable and Wireless, BTL, Telefonica Moviles Peru and Telecel. Lead specific projects for value added services in Cellular Operators like Bellsouth in Latin America. Manged Migration projects for the cellular market from legacy technologies to new generations. Overachieved sales targets in the Telecom industry, including closed project with customers like Grupo Telecom Italia Mobile, Grupo Telefonica, Centennial, Cable and Wireless, Telesur and Nextel. Recognized by Sema with the awards of: Winner Circle 2000 for a $ 2 Million sales to Telecom Italia Mobile Bolivia. (Entel Movil) . Sles team of the year 2000. Latin America Region.</div> <bR> <div> <A HREF="mailto:jbarreto@lambdagroup.com" TARGET="_top" TITLE="mailto:jbarreto@lambdagroup.com"><U><I><B>José Barreto</B></I></U></A><A HREF="mailto:jbarreto@lambdagroup.com" TARGET="_top" TITLE="mailto:jbarreto@lambdagroup.com"><U> </U></A></div> <div> <I><B>Market Analysis Advisor and Senior Consultant,</B></I> is a telecommunications executive with more than twenty years of management experience, business development, marketing intelligence and revenue forecasting in the South American, North American, and European markets. Mr Barreto-González is experienced in implementing complex telecommunication management projects, resulting in successful identification and Capitalization of market opportunities driving revenue growth and expand market penetration. José Barreto-González was the Director of Strategic Business Development for vox2vox communications, a startup company offering Next Generation Telecommunications services wholly owned and operated by Ella Cisneros. In this role, Mr. Barreto-González identified and developed pivotal business relationships and operations in Venezuela, Brazil, Italy, Turkey and the United. Prior to joining Vox2Vox, Mr. Barreto- González worked for CANTV, the national telephone company of Venezuela, where he was responsible for developing new business opportunities in broadband (ADSL) and VoIP (e-commerce, vertical integration). He also was responsible for competitive and technological market analysis and coordinated strategic marketing and capital expenditure plans. Mr. Barreto- González holds a master's in Telecommunications Management from the Universidad Simón Bolívar in Caracas, Venezuela, as well as a master's in Electrical and Computer Engineering from Rice University in Houston, Texas. He earned his bachelor's in Electronics Engineering from Venezuela's Universidad Simón Bolívar</div> <bR> <bR> <bR> <div> <A HREF="mailto:rui@lambdagroup.com" TARGET="_top" TITLE="mailto:rui@lambdagroup.com"><U><I><B>Rui J. Teixeira - Senior Business Development Consultant</B></I></U></A></div> <bR> <div> BSEE and MEE With more than 18 years of experience, has been qualified as an Strategic Leader with an Outstanding, Award-Winning, Business Development & Sales History. His abilities include:</div> <bR> <div> ·<FONT SIZE="2" COLOR="#000000" FACE="Arial" > Latin American Business Operations Case Modeling </FONT></div> <div> ·<FONT SIZE="2" COLOR="#000000" FACE="Arial" > ILEC/CLEC [incumbent/competitive local exchange carrier], System Integrator [SI], Reseller Channel and ISP [Internet Service Provider] Relations</FONT></div> <div> ·<FONT SIZE="2" COLOR="#000000" FACE="Arial" > Enterprise-Wide Infrastructure Planning and Project Coordination</FONT></div> <div> ·<FONT SIZE="2" COLOR="#000000" FACE="Arial" > S&M Team Development </FONT></div> <div> ·<FONT SIZE="2" COLOR="#000000" FACE="Arial" > Regional Territorial Management </FONT></div> <bR> <div> Organizational Profit Driver: Full negotiation spectrum and capital planning & controls for trade show, marketing, PR , advertising and sales initiatives. P/L management and S&M strategies. Extensive relationship management expertise with Fortune 500 companies, carriers and equipment providers in Latin America and the Caribbean. Department management & organization structuring including recruitment & staff development.</div> <bR> <div> His career includes companies like Veraz Network, Commworks, 3Com Corporation and PDVSA. </div> <bR> <div> <A HREF="mailto:bigioa@bellsouth.net" TARGET="_top" TITLE="mailto:bigioa@bellsouth.net"><U><I>Alberto Bigio - Senior Marketing and Business Development Consultant</I></U></A></div> <bR> <div> Specializes in services marketing for the Telecommunications and Information Technology industries and provides organization and methods to increase sales. Mr. Bigio has more than 15 years of marketing experience developing new business, sales and channel organizations. He has extensive international and multi-cultural experience with emphasis in Latin America. A number of Mr. Bigio's projects in the industry, as a marketing consultant, highlight his expertise:</div> <div> 3Com, ROI Selling and Vertical Segment Selling. (Alinean) ROI Sale Tool development and deployment. Retail Banking segment Sales Guide development for selling to the banking industry. </div> <div> Avaya, Services Channel Program. Provided research in Channel Best Practices for Selling Services. Best practices in Channel designation, certification and compensation. With ITSMA</div> <div> Cisco Mexico, Services Sales Acceleration Program. Developed a methodology and process to increase (double) service sales through channel partners, improve partners offering and delivery capabilities in a short period of time. Project Manager working with ITSMA and Mark Ware & Company.</div> <bR> <div> Mr. Bigio also worked as Marketing Manager for Ericsson Telecom Management and Professional Services for Latin America where he, </div> <div> <IMG BORDER="0" SRC="Symb075c00b700dc00000000.png" HEIGHT="15" WIDTH="24" ALIGN="bottom" HSPACE="0" VSPACE="0">Supported $90M professional services sales effort with business intelligence, market research, new services market introduction, proposal development, sales tools, methodologies and systems for managing knowledge (opportunity) and customer relationship achieving 40% sales and profit growth.</div> <div> <IMG BORDER="0" SRC="Symb075c00b700dc00000000.png" HEIGHT="15" WIDTH="24" ALIGN="bottom" HSPACE="0" VSPACE="0">Developed and implemented marketing (qualifying), consulting and selling process increasing win rate from 30 to 40%, lowering sales costs, improving resource utilization and margins by 20% exceeding sales and profit objectives.</div> <div> Some other relevant experiences include his work as Marketing Manager for Impsat USA, Marketing Manager for Unisys Colombia, and Business Development Manager for Unisys Professional Services.</div> <bR> <div> Mr. Bigio has a degree in Engineering from Universidad de los Andes in Colombia and an Executive MBA from the same university.</div> <bR> <bR> </td> </tr></table></body>